Black Pound Day is Saturday 7 November.Join the founding members

Black Pound Day · Saturday 7 November

Support Black-owned businesses on purpose.

Find Black-owned businesses near you, scan your receipt after you shop, and see what your support adds up to, with people across London, Birmingham, Manchester and beyond.

A café owner leaning on her counter window
A fashion designer smiling at her worktable
Receipt approved ✓

Plenty of people want to support Black-owned businesses. Finding them is the hard part.

  • 1 in 10

    UK shoppers say they don't buy from Black-owned businesses because they can't find them.1

  • £25k

    median turnover for Black business owners, against £35k for White owners.2

  • 10p

    Black African household wealth for every £1 of White British household wealth.3

How it works

Four steps, from finding a business to making it a habit.

  1. A florist serving a customer

    01 Discover

    Find Black-owned businesses near you, from cafés to contractors.

  2. A customer paying contactless at a shop counter

    02 Support

    Scan your receipt after you shop. The business doesn't need to be on BXB.

  3. Two friends checking a phone while out shopping

    03 Track

    See your spend, your streak and every business you've backed.

  4. Two business owners behind their bar

    04 Repeat

    Join missions that give you a new reason to come back every month.

Two friends shopping together in a grocery store
This month's missionSat 7 Nov

Founding Member

0 of 1 receipts

Become a founding member on Black Pound Day

Shop with any Black-owned business on Saturday 7 November and scan your receipt. A new mission goes live on the first Saturday of every month.

More ways to make it count

Two friends checking a phone while out shopping
1London · 412 receipts2Birmingham · 287 receiptsExample data

London. Birmingham. Manchester. Who shows up most?

Every approved receipt counts towards your city. Results go out the Sunday after every Black Pound Day.

Represent your city
A smiling young woman
Your streak4 weeks

£62.80

this month · 9 businesses · example data

Make it a habit, not a hashtag

New habits take about 66 days to stick, and missing a day doesn't undo them.4 BXB keeps count for you.

Start a streak
A group of friends on a sofa looking at a laptop together
KKofi joined with your link · you both move up

Bring a friend

Invite someone from the app and do missions together. When they scan their first receipt, you both move up.

Get the app to invite
Diagram of money moving from a customer to a Black-owned business, into the community and back as continued support

Every pound spent with a Black-owned business stays in the community a little longer

Our mission is to help circulate the Black pound and close the racial wealth gap, one purchase at a time.

Join the mission

FAQs

Do I win anything?

No cash or prizes. Missions, streaks and leaderboards are about community and recognition: seeing your impact, and your city's.

Does the business have to be on BXB?

No. Scan a receipt from any Black-owned business. If they're not on BXB yet, you can tell them about it.

What happens to my receipts?

We use them to confirm your purchase and record your impact. Our privacy policy explains what we keep and why.

I'm not in London, Birmingham or Manchester. Can I join?

Yes. BXB works anywhere in the UK, and more cities get their own challenge as they grow.

How much does it cost?

Nothing. The app is free.

Read our privacy policy.

Your first mission starts with your next purchase

Download BXB before Black Pound Day and bring someone with you.

Download on the App StoreGet it on Google Play

Own a Black-owned business? Get ready for Black Pound Day

Sources

  1. 1eBay UK research, 2022, reported by ChannelX.
  2. 2British Business Bank and Oliver Wyman, “Alone, together”, 2020.
  3. 3Runnymede Trust, “The Colour of Money”, 2020.
  4. 4Lally et al., “How are habits formed”, UCL, 2010.