Business overview
#AuthenticallyFit by AMCK FIT is a fitness and wellness concierge service tailored to fit into the working environment and lifestyles of those in the creative, fashion and entertainment industries.
Our mission is to incorporate our #AuthenticallyFit methods directly into our clients’ schedules and locations. Catered to artists, performers, crew and personnel; we encourage employers and producers to invest in the wellbeing of talent and staff to promote health and wellbeing amidst often chaotic, high-pressured roles in a way that optimises productivity.
The #AuthenticallyFit method has been developed by Aicha Mckenzie, former British Gymnastics champion, choreographer and CEO of award-winning talent agencies AMCK MODELS and AMCK DANCE. From our global network of AMCK talent, we have built our TRIBE of specialist coaches and consultants with direct industry experience, understanding of on-set etiquette and professional trust.
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